Are You A Real Estate Photographer? This Is For You!

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As a creative photographer, one has to think of ways to make money while pursuing their passion. It’s not easy being a commercial photographer, especially if your work is fine art related. In such situations, photographers often find themselves resorting to other kinds of photography to make ends meet while building up their personal brand as a fine artist.

 

One such kind of this art form is real estate photography. People like to make their houses look good when they want to sell them, and they hire professional help to make that happen. However, many new real estate photographers find it hard to take photos of houses on bright sunny days. They find that their photos come out with the highlights blown or shadows crushed.

That is why we are going to give you a crash course in HDR photography in this guide.

 

It’s as Simple as 1, 2, 3!

Without going into much detail, all you have to do to get started with HDR photography is to start taking multiple photos of your subject, each at a different exposure. We recommend taking at least three photos – one to preserve highlights, one for shadows, and one for the mid-tones.

The next step for you is to go back to your office, go to www.aurorahdr.com and download and install it on your system. It is one of the very best programs for editing HDR photos quickly and easily.

Once installed, simply bring your multiple exposures into it and merge them all together. What happens by doing this is that the highlights, shadows, and mid-tones all intermingle with one another in a way that makes for a very evenly exposed image. Keep note that these kinds of images can look pretty artificial so you may want to tweak the exposure a little manually as well. That said, Aurora HDR is pretty good at creating natural results by itself so you might not need to work too hard.

And that was it! In a few easy steps, you can ramp up your real estate photography game, earn some cash, and keep going with your real passion for fine art photography.

 

 

 

 

 

Different Kinds of Commercial Photography

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So we’ve talked about how you can increase online sales of your art, but we haven’t yet mentioned what commercial scope different kinds of photography are. In simple words, in what ways can you make money with the kind of photography you’re doing?

Studio Photography

If you’re into studio work, you’re probably taking photos of people, fashion, and products. These kinds of photos are mostly used by companies dealing with fashion or product sales. You can, therefore, contact different magazines to try and get your work published or get hired by them directly as a photographer.

Landscape/Fine Art Photography

If you’re more into fine art photography, you can do either one of two things; you can try and get your work exhibited in art galleries or you can create an online presence and sell your work directly. Doing both these things in parallel is also an option, but getting your work in a gallery where people can come and see it physically means there will be a much lesser hassle on your part.

Wildlife/Sports Photography

If you like taking photos of wildlife or sports, you should try to get hired by a company that covers such events. Newspapers, magazines, and organizations like National Geographic can help boost your career in these types of photography.

Whichever category of photographers you fall into, you can be sure that there is an audience for your work. However, commercial photography is very tough to make a place in as there is simply too much competition. But hard work and dedication can trump all the hardships associated with being a professional photographer.

Some Photo Effects to Try

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The world of commercial art is a tough one to make a name in. One thing that you can do to keep your fans interested is to try new things with your photography. There are many kinds of methods you can try, starting with these:

  • Add a Splash of Color

If you primarily take black and white photos, why not try and add a splash of color to them? Many photo editors today have some sort of color splash effect that allows you to keep one portion of your photo colored while the rest is black and white. This is a great way to bring your subject in focus and treat the rest of your image as more of a backdrop.

  • Play with HDR

HDR photography is not only a great way to preserve details in your image’s highlights and shadows but can also be used very creatively. You can make your images look very ‘hard’ if you want. Programs like Aurora HDR make the process of creating HDRs very easy and intuitive.

Other than letting you merge multiple exposures into one HDR photo, Aurora HDR can also help you give single images an HDR look with its excellent tone-mapping techniques. Head on to www.aurorahdr.com to give it a shot.

  • Go Vintage

Vintage photo effects can either make your image look great or kill it completely, depending on how you use them. If used in moderation, and only when the look is suited to your particular image, vintage effects can give your photo a very cool vibe. You can turn seemingly mundane street shots or portraits into very pleasing images by using some suitable vintage filters.

There are many other photo effects that you can try in order to visually elevate your photos and make them more suitable for commercial use. However, start with these three as they are some of the most visually pleasing ways to treat your photos.

 

Increase Your Online Sales!

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It’s very tough for new artists to make their mark on the art world these days. That is why a lot of creative people are relying on the internet to showcase their work to the world. If you are such an artist who is trying to make sales via online galleries or your own websites, here are some tips to help you get more attention.

Learn to Write

Knowing how to write about your artwork is crucial when you’re dealing with online sales because you can’t explain your work to people yourself. Your words are all the people read and if they don’t do justice to your art, then you may not make enough sales.

Use Your Social Networks

Everyone these days seems to be on platforms like Facebook and Twitter, so it makes sense to promote your work through them. Upload links to your website on Facebook, tweet about your latest painting, or put up a photo on Instagram. This is a great way to put your work in front of interested people and redirecting them to your webpage.

Reach Out to People

In order to reach out to more people on the internet, you can start a blog. It’s a fairly easy process these days, and doesn’t take too much work on your part. Upload your work, write about it and tell people the story or inspiration behind it. You can also create mailing lists and send emails to art lovers around the world with special codes and discounts. Just remember, the more your reach out to people, the greater are your chances to make it as an online artist.

Some Tips to Remember as a Fashion Photographer

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One of the best ways you can make money in the world of commercial photography is to get

involved with fashion photography. There is a big market out there for fashion photographers

who bring something new and interesting to the table. If you would like to take a chance at this

commercial side of photography, the following tips could really help you.

Preparation is Key

Before you walk into any shoot, you need to be prepared fully. Not only does this save time, but

also gives you the confidence to take your shoot by the reigns. Have a solid idea of what you are

looking to achieve. Have your ideas and inspirational images from books and magazines with

you to glance through while shooting, so that you never find yourself stuck creatively.

You are the Leader

As a fashion photographer, you have to take the lead in your shoot. This doesn’t just mean

talking to the models and telling them how to pose but rather getting involved with every part

of the set. So have an idea of what the hair stylists should be doing, or how the makeup should

look. It’s good to be open to their ideas, but always be clear as to the look you want to achieve.

Break Some Rules

Don’t be afraid to break some rules. Your images don’t always have to be lit a certain way

because that’s who fashion photography works. You can also try new techniques to add some

personal creativity into your shoot. For example, why not try taking some HDR photos if your

shoot is outdoors? There are some great hdr software programs available that can let your

tweak your final photos to your liking.

Don’t Forget to Direct

Yes, you are the photographer and you hold the camera in your hand, but you are also the

director of your shoot. Don’t forget to talk to the models to help them understand what you

want. It’s always good to break the ice with your models before the shoot starts so that

everything becomes friendlier and not necessarily completely formal.

Shoot Everywhere

In order to keep your creative brain working, never stop taking photos. It doesn’t always have to

be fashion photography either. Just take photos wherever you can and however many you can.

Keep yourself involved with your gear and keep exploring different ideas even when you’re not

working on a project.

Be Confident in Yourself

And of course, in order to be a successful commercial photographer, you have to be confident

in your skill and your ideas. Remember that you have to sell your work to someone else, and

you can’t do that if you find yourself second guessing yourself.

 

Getting into the world of fashion photography is no easy task, so be ready to put the work in

without stopping. Once you do that though, you’ll find yourself easing into the process quite

quickly. Just be confident, work on creative ideas, and don’t be afraid. That’s the best advice

anyone can give you.

 

A Beginner’s Guide to Building a Fine Art Collection

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Are you an art lover? Are you someone who adores those hidden meaning behind a painting and someone who would do anything to attend an art exhibition whenever there is one? If yes, then you should probably think of taking this passion of yours to another level and build your own fine art collection.

As a beginner, it isn’t really easy for you to make plans on how to build your own fine art collection – it takes a lot of time, lot of planning and money of course! Here is why, we have come up with a few tips for the beginners to start building a fine art collection –

  • The budget – Before you do anything else make sure you are well aware of your budget. Some of these paintings are really expensive and you may not intend to buy those costly paintings. But then again, if you have the budget, go ahead and choose anyone you want.
  • Discover your own direction – As an art lover, you will probably have the taste already – what kind of art do you like – what kind of art you don’t like – everything is already there. But it is still mandatory understand that the fine art is a huge concept and here are still thousands of paintings waiting to be discovered or recognized. So before you buy a bunch of fine art from a famous artist, consider your options and explore. You never know, just one purchase can change the artist’s life!
  • Understand the concept – Always know what you are talking about. The first purchase is always overwhelming but you still don’t have to rush into it. Understand that it is always appropriate to go through the procedure of finding the best one before making any decisions. Explore the world of art before you make any commitment to any particular piece!

These are just a few tips to building your own fine art collection. Make sure to use these when you are starting your own collection so that noting goes wrong!